Increasing product diversity, shortening product cycles and consideration of individual customer requirements are confronting trade, in particular, with ever greater challenges. Especially the large number of item variants, i.e. different sizes, colours and models, requires efficient management of very large data volumes. This also involves requirements on the software used. Keeping track is crucial – starting from the supplier to the distribution channel through to the customer.
An additional factor is the challenges posed by the exponential increase in e-commerce trade. One of these challenges is the increase in the rate of complaints and returns. Complaints need to be accepted and processed. Replacement orders, exchange deliveries or returning complaints to the suppliers in question pose numerous challenges to trading companies.
The current organizational processes can frequently no longer be modelled in a manner that satisfies requirements using IT systems and software solutions that are usually several years old. The corollary of this is that most software solutions can no longer cope with the increasing data volumes. Many companies come to terms with this situation – to the detriment of efficiency.